Profits are a direct indication that your business is in good health. Therefore increasing profits is the goal of every business. Here are some sound tips to help you increase your profits.
Lead generation – The idea here is to increase the number of interested people who come into your place of business. By increase this number from 10 to 15, you can immediately make 50% profit.
Lead conversion – This process will require you to create leads into paying customers. Increasing your conversion rate will double your sales and increase your profits.
Number of transactions – The sales that you make per individual customer will increase the sales and profits by the same percentage. Look at services or products that you can add to increase your customer’s basket.
Size of transaction – Upselling is a great way to add to increase your sales and your profits. Consider upselling to every customer who visits your store.
Profit margin per sale – You should look at increasing your gross profit for each product or service you offer. Look at raising prices or cutting costs without decreasing quantity.
Cost of customer acquisition – This figure will give you an idea of how much you have to spend to acquire a new paying customer. Use creative advertising and promotions that cost less to buy a customer.
Increasing customer referrals – Happy customers will always refer you to their friends and family. Look at improving your referral system by rewarding customers that bring in more sales to your business.